Digital Services Event Planners Can Sell
Event planners can boost revenue by offering digital services. Discover the top add-ons that clients love and that grow your business.
New Revenue Streams for Event Planners
The events industry is evolving fast. Clients no longer just want a beautifully decorated venue — they want a complete digital experience to go with it. Smart event planners are capitalizing on this shift by offering digital services alongside their traditional packages. These add-ons are easy to deliver, high in perceived value, and great for your bottom line.
Shared Event Photography Apps
One of the most popular digital services event planners can sell right now is access to a shared photo experience. Apps like disposable.photo let every guest contribute photos to a single shared album — just like a digital disposable camera. You can white-label this experience and include it as a premium add-on for weddings, corporate events, and birthday parties.
Clients love it because it captures authentic, candid moments from every angle. You love it because it takes minimal effort to set up and adds real value to your offering. Offering a shared photo album experience positions you as a modern, tech-forward planner.
Digital Guest Books
A digital guest book is another service that clients are happy to pay for. Instead of a paper book that gets tucked away in a drawer, guests submit video messages, voice notes, or photos through a branded link. These memories are compiled into a shareable keepsake. You can offer this as a standalone product or bundle it with your photography package.
Custom Event Hashtag Strategy
Social media is a big part of events today. Offering a custom hashtag strategy — including designing a branded hashtag, setting up a live social wall, and curating posts — is a service clients genuinely need. It also increases organic reach for your business every time guests post online.
Live Streaming and Highlight Reels
For corporate events, product launches, and large celebrations, live streaming is in high demand. You don't need to be a video production company to offer this — you can partner with a local videographer and act as the project manager. Similarly, a short highlight reel delivered within 24 hours is a premium service that justifies higher event packages.
Digital Invitations and Event Pages
Paper invitations are fading. Offering beautifully designed digital invitations and custom event landing pages is a simple service with high perceived value. Tools like Canva and simple website builders make this accessible even for non-designers.
Bundle and Profit
The real magic happens when you bundle digital services together. A "Digital Experience Package" that includes shared photo access, a digital guest book, and a highlight reel gives clients a complete modern event experience — and gives you a premium upsell that's easy to deliver.
Start small, test what resonates with your clients, and grow your digital offering over time. The event planners who adapt will be the ones who thrive.